Specialized Services to reach your Target Market

Paid Search Advertising

Whether the goal is to increase awareness of your services, acquire new customers, or both, paid search can play an important role in accomplishing your business goals. This bottom-of-the-funnel tactic is a staple to nearly any marketing plan due to the highly relevant targeting.

  • Generate highly-targeted traffic
  • Increase conversions
  • Easily determine your ROI
  • Quickly adjust campaign budget and flight

Display Advertising

Display advertising is used in the overall marketing mix for both branding purposes and generating conversions. Display ad targeting has come a long way and targeting your prospects with display ads is much more reliable. Through strategically planned and creatively designed display ads, you have a greater potential to:

  • Reach a highly targeted audience
  • Increase sales
  • Generate leads
  • Establish and promote your brand

Remarketing Ads

Implementing remarketing (or retargeting) ad campaigns will help capture potentially lost conversions by converting shoppers to buyers, and lookers to bookers. We recommend including remarketing advertising as a vital element of our clients’ marketing plans, and with good reason. Remarketing allows you to:

  • Re-engage your non-converting visitors
  • Communicate the message they need to see/hear based on their position in the sales funnel
  • Optimize yield management
  • Increase sales and leads
  • Positively promote your brand


One of the fastest growing channels to attract, convert, or retain customers is video marketing. At an average cost-per-view of around a nickel, you can broadcast your message at an incredible scale with a modest ad spend. A full 90% of consumers watch videos on their mobile device.

  • Assist with brand awareness and build brand trust
  • Boosts conversions and sales
  • Improves campaign ROI
  • Take advantage of extensive targeting options

How We Can Help You


Specialized Marketing Plans for Energy Utilities

Use our expert knowledgebase in the energy sector and proprietary technology to create cutting-edge, effective and cost-efficient marketing and advertising campaigns.


White Label Solutions for Agencies

Immediately add paid search capability to your Agency team with Xtropy. We provide a team of experts who can put together and execute strategies and campaigns for your clients immediately.


Google Ad Plans that Meet You Where You Are

Need more profitable leads and sales? Let us develop the strategies and campaigns to help get there. No matter what your business model, we have best practices we can apply to your campaigns to get you the best possible results.

We can review your current strategy or develop a new strategy.

  • "Extremely efficient, smart, patient, and professional" is what comes to mind when I think of Jim and the Xtropy team.  I’ve had the pleasure of working with Jim and team for the past 3-4 years now managing our SEM campaigns enterprise-wide. They are true leaders and a strong asset to any team!

    Major Retail Energy Executive
  • Xtropy has helped minimize cost per conversion for our clients' paid search campaigns. Our marketing agency is able to maximize client search advertising budgets by leveraging Xtropy's expertise.

    Digital Agency Owner Delaware
  • We have been working with Xtropy for more than 4 years on multiple client projects for SEM. Xtropy is incredibly professional, "expert and beyond expert" in all things Google, SEM, tagging, and anything related to his field of expertise.   We work together as a collaborative team on client projects. The Xtropy team is honest, creative, and great at communicating.  We always turn to Xtropy to answer difficult client questions regarding search…. Hands down! Our clients appreciate all the great results!   I highly recommend anything that Jim touches.  We hope to continue working with Xtropy for years to come.

    Digital Agency Owner California
  • I just wanted to let you know that August was our best month ever in total sales! Thank you so much! Please keep doing what you're doing!

    Dorla S. Business Owner
  • We own Google now. We are all over the front page like wallpaper. I am very impressed.

    Robert L. Business Owner
  • OMG! What have you done? I am getting more traffic from new people than I ever have. Thank you, thank you, thank you. It's amazing. Woohoo!!!

    Terry J. Business Owner
  • Since my background is in marketing, I don’t normally give a recommendation.  But in Xtropy’s case, I freely provide it. They do stellar work!

    Marty I. Entrepreneur
Contact Us

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