Why Local Lead Generation Makes Sense
If you’re a small business owner—say an electrician, a physical therapist, a dentist, or even a real estate broker—you know that getting people to call or request your services can be difficult. Between running your business, managing your staff, paying bills, and keeping yourself afloat, there’s hardly any time to run an advertising campaign or do any kind of self-promotion.
If you don’t have time to market yourself, where will your next clients/customers/patients come from?
Sure, you can spend a few thousand dollars on an ad in the local paper, maybe do some PPC advertising, send out an email campaign if you have a subscriber list, but do you know what your return on that investment will be? How many times have you paid marketing dollars just to get no phone calls, no emails, no walk-in traffic? It happens all the time.
Local lead generation is just the opposite. Xtropy Web Marketing will work with you to settle on a price-per-lead that you’re comfortable with and fits your budget. We’ll do all of the lead generation and advertising on your behalf, then just send you the people that are interested in what you have to offer. It’s performance-based marketing. You only pay for results. There’s no wasted time, and no uncertainty.
Often called ‘pay-per-lead’, local lead generation makes sense for local service businesses that have a specific service area. Say you’re a plumber that serves homes and businesses within 30 miles of Denver. Xtropy Web Marketing will help find people that are actively looking for your services that live within that geographic area. We’ll send you the leads and at the end of the month, you only pay for the leads you get.